Baby Einstein Refund: Canada?

The Walt Disney Company is offering a refund for all the Baby Einstein DVDs that didn't turn children into pint-sized brainiacs. I bought the entire collection and now they're saying the videos not only don't help your child's brain but it can also be bad for them.
They're offering a refund and I'm taking it but I don't know what to do, I live in Canada.
What should I do to get the refund?

If your child watches these videos and hasn't produced any new theories on quantum mechanics, then I would say most definitely your money should be refunded.

Just go to the same place you bought them from and ask for a refund.

The Baby Einstein Company began offering cash refunds last month on any Baby Einstein DVDs bought in the United States from June 5, 2004, to Sept. 4, 2009. Canadians can get a refund if they're not satisfied within 60 days under a separate program.

The company has agreed to reimburse Canadian and U.S. parents $15.99 per video through an extended return policy.